Citizen Watches

Citizen, featured in two issues of Women’s Wear Daily this week, talks about Baselworld, Milan Design Week and a very exciting upcoming brand campaign. Citizen introduces a new generation of speed with their Satellite Wave F100 and a brand new collection, Citizen L, and the launch of the Sunrise model.
Citizen continued to shine at this year’s Baselworld, the world’s largest watch and jewelry trade show held In Basel, Switzerland. Despite the amazing reaction from the 2013 booth, Citizen was able to top that this year with over 50,000 watch movements glittering from above to present their “Compressed Time” story line. Following the 2014 Baselworld in March, Citizen presented yet another astounding presentation of time at Milan Design Week in April 2014. This was Citizen’s first appearance at the show and walked away with two awards, “Best Entertaining” and “Best Sound”. Now leading into Fall 2014, Citizen will be launching their new campaign, “BETTER STARTS NOW”, featuring a business strategy all about taking this industry-leading company to the next level. They will not only be launching a new Satellite Wave watch, the F100, but also jumping more into the women’s market. The new Citizen L collection will feature stunning, stylish and elegant watches for the ladies. The main model for this collection will be the Sunrise, with brilliant sparkling diamonds, a flower bud crown and mother-of-pearl dial, all inspired by the “morning dew”.
Citizen discusses all this and more in not one but two issues of WWD on Tuesday, May 20th and Wednesday, May 21st issues

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There are several features that help make a watch water-resistant. The most important is the gaskets, or 0 rings-made of rubber, nylon or Teflon which form watertight seals at the joints where the crystal, case back and crown meet the watch case. if the watch is a chronograph, the chronograph pushers will also have gaskets.

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Sports watches are often more rugged and durable in order to resist wear and tear due to outdoor activities.

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Did you know that of all the colors available for watches most people choose black watch. The unisex color is a favorite with both men’s and ladies watches alike. Silver and gold come next.

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History of Watches

Birth of the Watch

Unlike in ancient times when the sun was used to gauge the time, mechanical clocks – a device with numbers and moving hands to represent the minutes and hours that pass in a day – first came to prominence in the 13th century.

Due to the weight and size of clocks, and the desire to be able to tell the time accurately at any time day or night, progress ultimately downsized the clock into a device known as the pocket watch.

Notably during World War One, mens watches moved from the pocket to the wrist for ease of access and matched watches already worn by women titled ladies watches. After the war, both men and women carried on wearing their watches on the wrist, which has continued until the modern day.
Watch Timeline

1500 – 1600

In Germany in the 1500s, the first pocket watch was created by Peter Henlein. For some two hundred years, pocket watches were both fashionable and functional.
In 16th Century England, Henry VIII was reportedly painted wearing a medallion pocket watch around his neck.
In approximately 1675 a spiral balance spring helped improve the accuracy of timekeeping from hours to minutes and at this point the second hand was added to the watch. Roman numerals were also added to the dial to mark hours and minutes.


Around 1704, rubies were used by Peter and Jacob Debaufre in watch movements to reduce friction and increase accuracy and longevity of the moving parts.
In 1750, watchmakers began using enamel on watch faces to make the time easier to read.
Shortly afterwards in 1775, Abraham Louis Breguet set up a watch-making shop in Paris and in 1780 one of his early apprentices invented the self-winding movement.
In 1791, J.F. Bautte founded the watch company that later became known as Girard-Perregaux, one of the leading watchmaking firms in Europe.


In 1809, the first watch manufacturer in the USA was founded by Luther Goddard of Massachusetts.
In 1833, Antoine LeCoultre founded a watch-making company later becoming Jaeger-LeCoultre.
In 1848, Louis Brandt founded what is now Omega Watches.
In 1853, the first dual time zone watch was created by Tissot.
Between 1858 and 1881, four new watch companies were founded: Minerva, Heuer, Zenith and Movado.
In 1884, a district of south London called Greenwich was officially named as the longitude zero degrees meridian starting point at the International Meridian Conference. It is now synonymous with Greenwich Mean Time or GMT in the UK.


In 1904, French watchmaker Louis Cartier was asked to design a watch suitable for his aviator friend Alberton Santos-Dumont. Cartier created “Santos”, arguably the first breed of mens watches which were tough and practical.
A year later, the Rolex Watch Company was created by Hans Wilsdorf in 1905.
In 1914, watchmaker Eterna created a wristwatch with an audible alarm. As they prepared for war, soldiers were issued with wristwatches, which were more practical and less expensive than pocket watches.
In Japan in 1918 the Shakosha Watch company was created, later re-branding to Citizen Watches.
Six years later in Tokyo, the Seiko Watches brand was launched by Kinttaro Hattori in 1924.
In 1926, Rolex introduced the revolutionary first waterproof case they named “Oyster”.
In 1929, Jaeger-LeCoultre introduced the smallest watch movement weighing just 1 gram.
Two years on in 1931, Rolex brought out a new self-winding motion called “Perpetual”.
In 1956, Rolex introduced additional day and date features to their watches.
In 1962 Rado watch makers provided the first scratch-proof watch. Also in 1962, ETA of Switzerland developed the first quartz battery-operated watch.
In 1970, watch maker Hamilton released the first electronic digital watch, followed quickly in 1972 by Longines and Seiko who introduced liquid crystal display or LCD watches.
In 1983, the Swatch brand was launched by Swiss company SMH and 1985 saw the merger of Heuer and TAG creating the popular brand of TAG Heuer Watches.
In 1999, Casio Watches created a new watch with an inbuilt global positioning system or GPS – a revolutionary device that can pinpoint someone’s location via satellites.

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My Comments On Seiko Men’s SNAB69 Flight Master Watch

The quality of Seiko Men’s SNAB69 Flight Master Stainless Steel Black Chronograph Dial Watch will exceed your expectations. This is a well designed watch. This watch from Seiko offers an all stainless steel case and bracelet. It includes a black chronograph dial. Finally, this beautiful timepiece features a precise quartz movement and is water resistant up to 100 meters (330 feet), ensuring lasting quality for years to come. The all black look goes with a variety of styles, from super casual to the black tie dinner table.

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Designer Watches: CHARMEX OF SWITZERLAND Alarm Chronograph KYALAMI, 2065










Motor racing aficionados fondly remember the years between 1962 and 1993, during which the South African Grand Prix was held in Kyalami, a Johannesburg suburb in Gauteng. The circuit was rebuilt in the early 1990s but had lost its former charm and ceased to be used for Formula 1 car racing after 1993. Our timepieces KYALAMI were designed to commemorate this once famous race track which came to such an inglorious end. Powered by the Ronda cal. 5130.D movement these watches offer a combined chronograph & alarm function. The sportive dial with applied indices and recessed counters sports a date window at four oclock._data_images_cache_4292_Charmex_Kyalami_side_view~240~240_data_images_cache_4292_Kyalami_2065~240~240_data_images_cache_4292_Kyalami_race_track_charmex~240~240


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What are Chronograph watches?

The term chronograph literally means “time writer”.It is a watch that doubles as a stopwatch as well as a timekeeper. A Chronograph both measures and displays elapsed times in addition to showing conventional time. Generally, the chronograph mechanism is driven by the movement of the watch and operated by two buttons on the edge of the case which start, stop and reset the chronograph. A chronograph watch can be split second Chronograph  that allows recording the successive or additional times of events that start together. These watches are the perfect combination of style and function.

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